Russian letters seems they were made for the cover of fashion magazines, I think they give an extra something to the covers.
I hadn't noticed Vogue Russia at all, until Bryan Boy has been promoting it in his blog. The magazine itself has a very luxurious and decadent aesthetic. Looking through past issues, I have seen really good editorials, and great model casts. It certainly has a very strong eighties vibe, but modified to look cool and updated.
The editor is Aliona Doletskaya, a woman which has a great sense of style, like every Vogue editrix, but she's not that much of a fashion victim. By looking at the magazine you would assume that she wears semi-costume looks, but not at all.